Atlas 700c

The Atlas is one of our heavier duty rims with a boxy profile which provides a classic look while preventing dings to the rim and preventing pinch flats. As the only rim that we eyelet, it looks great on that vintage bike that you're looking to restore! The eyelets give you a smooth surface that works with your spoke nipples to create a wonderful build. Designed with commuting, touring, for heavier riders with heavier loads, and city-riding in mind, it pairs well with so many more applications.The Atlas is not machined to leave as much material as possible on the sides of the rim - giving you the longest lasting wear and tear rim brake option that we provide. Rim brakes or disc brakes, this is a great option if you're looking for something stylish that withstands your road miles through out the year. Due to the way in which we join this rim, we can only offer anodized Silver or polished, black and custom colors are not an option.

A little bit of trivia about the Atlas rim: Our NoBS rim is the same extrusion profile. We just don't eyelet or anodize the NoBS, hence that rim's name - the No B.S.


Rim Size: 700c

Width: 25.4mm

Height: 18mm

Optimal Tire Width: 28mm - 45mm

Tire Interface: Clincher / Tubes Only

Valve: Presta 32 - 40mm

Bead Seat Diameter (BSD): 622

Effective Rim Diameter (ERD): 605

Weight: 620g

Non-Machined Sidewall Drillings/Colors:

32 spoke: Silver, Polished

36 spoke: Silver, Polished

40 spoke: Silver, Polished

48 spoke: Silver, Polished

MSRP: $104.00 | +$50.00 Polished

Buy Now

Atlas Silver NONmsw Polished NONmsw Decal
  • Atlas
  • Silver NONmsw
  • Polished NONmsw
  • Decal